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Wednesday, October 17 • 15:00 - 16:00
Building Branded Games - Without Getting Burnt

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When games with large IPs and brands attached are released they’re always evaluated and angled to fit expectations among existing fans or to cater to new ones. But how can you as a developer set yourself up for success when dealing with multiple stakeholders, meet expectations, while retaining creative ownership?

This talk covers how to tweak your internal development process as well as practical tips and tricks learned from years of developing branded games to some of the worlds largest IPs and brands – and focuses on how to ensure that you can make great branded games without burning yourself, the IP or the team.

avatar for Emil Kjæhr

Emil Kjæhr

Product Manager, Funday Factory
Emil Kjæhr is a game developer based in Aarhus, Denmark. He’s product manager at Funday Factory and is working with branded games on work-for-hire projects, and has shipped multiple cross-IP titles. Latest release was LEGO® Star Wars: Microfighters.Before joining Funday Factory... Read More →

Wednesday October 17, 2018 15:00 - 16:00 CEST